Corey Shaw

AVP Talent Acquisition

All Sessions by Corey Shaw

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Pre – Conference Workshops Mar 2, 2020

Day 1: Mar 3, 2020

3:45 pm

3:45 pm

Panel Discussion: Employer digital branding

Enhance your digital employer brand in your digital recruitment marketing to attract the best candidates for your roles

Employer branding has moved beyond a ‘nice to have’ to a ‘must have’. Compete for the best talent with an engaging brand which reflects your organizations values. Discover how to develop your employer brand and market your brand/jobs digitally. Take back to the office a step-by-step plan to:

  • Highlight your EVP to potential candidates
  • Build on your reputation to attract candidates and retain employees
  • Elevate your brand and amplify it via employees

Leverage employer branding as a tool to secure the best and brightest talent

4:30 pm

4:30 pm

Case study: Canada Life

How to use predictive analytics to transform the candidate experience

Candidate experience is critical in a technological day and age, where the use of tools can create a disconnected experience for potential new hires. Implement tools like Phenom People and data analytics can improve a candidate’s application experience and attract top talent to your company. Take back to the office strategies to:

  • Determine best source of hire and where to invest
  • Identify quality of hire data around where best hires come from and who meets organizational needs
  • Establish time to productivity insights showing hiring ROI

Leverage big data, AI and analytics to improve the candidate experience, your brand and the quality of talent attracted

Day 2: Mar 4, 2020